Wrapping up Marketing Plans today. (Financials and Timelines)
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Elevator Pitch Throw-Backs
Instruction: Core Competencies, Target Market, Market Mix (Marketing Strategy in detail) Activity: Students will use their graphic organizer to describe the marketing mix Check For Understanding: What are the 5 P’s of the Marketing Mix? Cont. on the Marketing Plan project Complete "Competitors" and "SWOT"
Intro/Warm-up: RS Reflection
Pass back Marketing Strategies Instruction: Creating a Marketing plan Activity: We will read example found under Bus. III tab on our website. Students will brainstorm their business goals. Intro/Warm-up: RS Reflection Instruction: Understanding a Marketing Plan, 5 P’s of Marketing Activity: Students will take notes on ppt and share in groups a summary of a market strategy from a major company LInk to article: https://www.linkdex.com/en-us/inked/marketing-strategy-examples/ Assignment: Create a marketing strategy for your own business. Check For Understanding: What will your market strategy be?
RS reflection Ask about Passion Project Place an order Intro to Marketing Strategy Students will work toward writing their own marketing plan. For those who do not have their own business plan. Use the rubric below to find a business plan that has all these elements. You'll use it to build a marketing plan then ultimately build an E-commerce website for it.
Ethical Studies Unit Review
Look Up the Following and be sure you can give a description of why this falls under "Ethical Dilemmas" 1. Sarbanes Oxley Act 2. Enron 3. Whistle Blowing: Edward Snowden https://www.youtube.com/watch?v=-5sakGkmHh8 Students will respond to the following question on paper: How do I look at business decisions differently now that I have a full understanding of ethical dilemmas businesses are faced with? Kahoot Game for review https://create.kahoot.it/share/ethical-leadership/ebbf14e1-76e5-4581-9e6b-a794235cdc7b Test on Thursday Train for R.S. O.G's will be training the new "employees after the test on Thursday Resume Interviews
Topic: Views of Social Responsibility in Business (See the images below for explanation... Students will prepare a debate on this topic Be prepared to debate either side on Thursday. *We will break into two sides on Thursday |
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